REAL MAGIC
“’Real Magic’ is not just a tagline (for Coka-Cola). We see it as a philosophy that transcends advertising and embodies all that is special about the brand,” Manuel Arroyo, global chief marketing officer said, noting that it “supports The Coca Cola Company’s purpose to refresh the world and make a difference.” (Arroyo is now Executive Vice President of Coca-Cola)
I had to break this up to try and understand it:
-Real Magic’ is not just a tagline
-We see it as a philosophy that transcends advertising
-embodies all that is special about the brand
-it supports The Coca Cola Company’s purpose
-to refresh the world
-and make a difference
“Real Magic’ is not just a tagline.” Here is what I read: “Large numbers of those who had practiced magic collected their books and burned them up in the presence of everyone.” (Acts 19:19) Magic is called witchcraft throughout the scriptures.
I think I will go on over to the other side of the Pond and have a Sparkling Water with my Cuban Coffee and Coconut Macaroon Cookies. It helps when I am dehydrated and confused.
“Then you will know the truth, and the truth will make you free.” Jesus